Mitre 10 announces New Zealand’s top female DIYer   9 Feb 2016

Mitre 10 announces New Zealand’s top female DIYer

Mitre 10 is proud to announce that Sarah Coatsworth has taken out the top spot in the Women’s DIY Challenge as part of the Hilux Rural Games in Queenstown today.

Ms Coatsworth of Rotorua won the competition, which included constructing a playhouse-sized barn and putting up a fence, ahead of competitors Rosanne Donaldson from Queenstown and Janine Hayde from Pukekohe.

Ms Coatsworth was thrilled to win the Mitre 10 Women’s DIY Challenge and was already deciding how she would spend her prize – a $3,000 Mitre 10 voucher.

“I’ve had a wonderful time in Queenstown thanks to Mitre 10 and I’m really happy to have won the challenge. Rosanne and Janine were worthy competitors and we all had a lot of fun putting our DIY skills to the test,” she said. “I’ve been eyeing up Mitre 10 catalogues recently and I can’t wait to load up the trailer with products from my local store in Rotorua using the prize voucher.”

Following the success of Mitre 10’s ladies night events at stores around the country and the growing confidence Kiwi women have in their DIY skills, Mitre 10 General Manager Marketing Dave Elliott was delighted with the competition and Ms Coatsworth’s win.

“Mitre 10 lives and breathes DIY and it’s fantastic to see Sarah, Rosanne and Janine show that it’s not just the blokes’ domain. With a huge number of Kiwi women running the show when it comes to DIY projects at home, the challenge was an awesome showcase for their skills.”

Mitre 10 builder Stan Scott was on hand to judge the challenge and was blown away by the skills on display.

“The barn and the fence were no match for the three competitors, who all put them up as quick as lightning. It was a tough competition to call with Sarah, Rosanne and Janine all showing top-notch DIY skills. Sarah’s win came down to her unrivalled attention to detail and awesome workmanship.”

Janine and Sarah were selected from around 50 entrants, while Rosanne was selected as the local wildcard entry. Out-of-towners Janine and Sarah were provided with flights and accommodation for the competition. As the winner, Sarah will take home a $3,000 Mitre 10 voucher with Rosanne and Janine a $2,000 and $1,000 Mitre 10 voucher for their respective second and third places.

ENDS

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